About Our Company

Launched in 2011, Back in Stock all began when founder, Matt Stubbs, realized that Shopify store owners lose a huge number of probable sales whenever a product goes out of stock. To solve this problem, he created Back in Stock to provide an easy-to-setup solution for stores to provide back in stock notifications to customers. Since then, as the app has continually been perfected with the addition of well-thought-out features, Back in Stock has remained the top-rated Shopify app in its category.

We take pride in helping Shopify stores of all sizes maximize their store sales through our simple-to-use app. In March 2018, Back in Stock was purchased by SureSwift Capital.

SureSwift Capital
5201 Eden Avenue Suite 300
Edina, MN 55436